Sweet Beginnings is the creation of founder Patrice Flashner Fitzgerald, a children’s lifestyle design pioneer. Patrice has incorporated a rare combination of inspiring lifestyle designs, quality manufacturing of hand made products, and exquisite hand painted art that’s proudly American made. In 1997, she began producing a limited line of children’s furniture that has developed into a complete and balanced collection of hand crafted home furnishings and accessories that often set the pace for today’s home décor lifestyle while maintaining its functionality.